Experience & Approach

Raised within one of Tuscany’s most iconic historic wedding venues, Villa Grabau, I have been immersed in the world of hospitality and events for as long as I can remember.

Over the years, I have contributed to the growth and positioning of historic Tuscan venues within the international tourism and wedding market, from shaping their communication and market presence to supporting the launch of new ventures and managing events on site.

This experience has given me a comprehensive understanding of both the strategic and operational sides of the industry - how a venue is positioned, how an event is built, and how every moving part must work together seamlessly.

My approach is rooted in structure and creativity. I am precise, methodical, and detail-oriented, with a strong belief in clear processes and well-defined priorities. At the same time, I am driven by the energy of celebration - a true party girl with an obsession for organization.
I believe in trusting the process: when the framework is solid, creativity and atmosphere can unfold naturally and confidently.

Today, through Ludovica AG Studio, I focus on:


• Destination Wedding & Event Planning for international clients who choose Italy to celebrate their most meaningful moments


• Strategic consultancy for hospitality venues and locations seeking to position - or reposition - themselves in the tourism and wedding market with professionalism, a strong identity, and a clear vision